Wei Xing Yong and Em Johnson

By Wei Xing Yong and Em Johnson

Thursday, 16 December 2010

Thoughts and reflections

From the research gathered for this research blog and it's presentation, a greater understanding of the animation and visual effects industry has been achieved. The main findings being as follows:

• The visual effects industry as a whole has never been better, with it's total worth estimated to each a total of $2.2 trillion by 2012
• Advancements in both 3D and Motion Capture technology have had a drastic effect on he industry over the past decade, consequentially effecting it's direction. The 3D movie business is estimated to make over $5.5 million dollars over the next five years from movie theatre ticket sales alone. Motion Capture is becoming more commonplace within the industry, with a recent decision by AMPAS (Association of Motion Picture Arts and Science) recently ruling that an animated film produced using Motion Capture techniques, is no longer eligible for the 'best animated feature' academy award, confirming this.
• Despite the lack of government funding and support, the UK continues to be a leader within the European VFX industry, with companies such as Double Negative in London currently employing around 650 people.

My personal thoughts from researching into this topic can be summed up as follows:

• The Animation and VFX industry is constantly changing, and it is our job to adapt. However, it's important not be weighed down by constant changes in technology, but to focus more on the industries direction. Research what companies want from prospective employees, and work on tailoring your skills to meet their demands.
• Be prepared to work from the bottom up. It is rare for anyone to fall immediately into their dream job. A job as a Runner or Match-mover is one of he most common doorways into the industry.
• Be passionate, don't give up. The animation and VFX industry is a tough industry to crack. A little passion and drive can take you a long way, and even help you stand out in the ever more saturated graduate crowd.

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